Napoleon Dynamite Quotes, BK Commercials, Google Auto Suggest & SEO

I admit, I use my Facebook feed as a primary news source.  Is that bad?  Not if you are one of the first to see #napoleondynamite trending!  I am not too shy to admit that this is my favorite movie of all time.  I love it so much, in fact, that I hope there's never a part 2, BUT that doesn't mean I'm not kind of in love with Napoleon & Pedro's reunion in this BK commercial for cheesy tots.​

Napoleon Dynamite Search Query Leads to Google Autocomplete Discovery!
So, what the heck does this have to do with SEO?  A lot!  Thinking back to 2008ish, when I was trying to remember all of the best quotes from Napoleon Dynamite, I Googled "napoleon dynamite quotes" and magically saw my search query grow to include more words like "about tater tots", "about llamas", "about skim milk", etc!!!!!!!!!!!!!!!!!!!  Google had done half the work for me.  

How Does Google Suggest Work?
This was the advent of Google Suggest, one of my favorite tools for keyword research for SEO AND PPC.
Google Suggest (or Google autocomplete) suggests search queries based on a few things, including:

• what you've typed in so far + your past search history
• other people's searches and trending stories - THIS is the real keyword goldmine, as you can free associate queries against real user data to determine what to optimize a page, a post, or a full section of content about.  And, the algorithm just gets better over time.

Try it yourself!  I just did,  Here are today's autocomplete results (11/30/16) for "Napoleon Dynamite quotes". It appears that the Tina quote (Tina, come get some ham!) is the most popular today, but if you Google "napoleon dynamite" by itself, you'll see Napoleon Dynamite Burger King as the #3 auto suggest result.  Talk about real time.  Thanks, Google!
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